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STICERD Economic Theory Seminars

Does Retail Advertising Work? Measuring the Effects of Advertising on Sales via a Controlled Experiment on Yahoo!

David Reiley (Yahoo! Research)

Monday 13 June 2011 15:30 - 17:00

NAB 5.21, 5th Floor, New Academic Building, LSE, 54 Lincoln's Inn Fields, WC2A 3LJ

Many of our seminars and public events this year will continue as online seminars or as online and in person. Please check our website listings and Twitter feed @STICERD_LSE for updates.


About this event

Economic Theory Seminars are held on Thursdays in term time at 15:30-17:00, ONLINE or ONLINE AND IN PERSON at the same time.

Seminar organisers: Dr Andrew Ellis and Dr Francesco Nava.

For further information please contact Annie-Rose Nicholas by email: a.nicholas1@lse.ac.uk.

Please use this link to subscribe or unsubscribe to the Economic Theory seminars mailing list (etheory).


This event will take place in NAB 5.21, 5th Floor, New Academic Building, LSE, 54 Lincoln's Inn Fields, WC2A 3LJ. The building is labelled on the map.

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